Apple Mac Sales at Risk, Analyst Says. Here’s Why

Jul 12, 2022

Apple Mac Sales at Risk, Analyst Says. Here’s Why

An increasing number of people are worried that Apple's June quarter earnings report will reflect the consequences of both a decline in consumer spending on technological products and the ongoing supply-chain issues in China. Concerns are raised in particular regarding a turnaround in the business's recent strong sales of its Mac computer line.

KeyBanc analyst Brandon Nispel reiterated his Overweight rating on Apple shares (AAPL) on Tuesday, although he lowered his target price from $191 to $173. He reduced his revenue projections for the fiscal years ending in September 2022 and 2023 by approximately $10 billion and $14 billion to $388.5 billion and $408.5 billion. Additionally, he reduced his revenue projection for the year by about $4 billion to $80.7 billion, which is much less than the $82.6 billion expectation that the Street currently holds.

According to Nispel, the reduced estimates mostly expected hardware deterioration, particularly for Macs. He points out that over the last three years, sales volume in the June quarter has typically decreased by 6% sequentially from the March quarter, despite the current consensus expecting a decline of 19%. Although it shows the consensus anticipates a bad quarter, the analyst believes expectations may still be too high given the more challenging macroeconomic environment.

In recent trade, Apple shares were up 0.8 percent, trading at $145.96. The S&P 500 dropped by 0.8%.

The business estimates a $4 billion to $8 billion effect on sales from supply restrictions in the June quarter, "significantly bigger" than the impact in the prior quarter, Apple Chief Financial Officer Luca Maestri cautioned investors in a report on the company's performance for the March quarter. He said that there was some effect on consumer demand in China from Covid-related shutdowns. He projected a 1.5 percentage point blow from the suspension of sales in Russia, as well as a three percentage point headwind from unfavorable currency rates.

IDC and Gartner both offered pessimistic updates on PC sales for the June quarter on Monday. Worldwide PC shipments fell 15.3 percent in the third quarter, according to IDC, as a result of both decreased demand and persistent supply problems. The reduction, according to Gartner, was 12.6 percent, the biggest decrease in nine years. Intriguingly, the two reports on Apple's second-quarter shipments disagreed. According to Gartner, Apple delivered 6.4 million iPhones in the quarter, an increase of 9.3% over the same period last year. Regarding the two projections, Apple chose not to comment. Apple's market share was estimated by Gartner to be 8.8% and by IDC to be 6.7%.

IDC mobile device analyst Ryan Reith responded via email to Barron's inquiry over the apparent disparity by saying that his company had heard that Apple had set greater volume goals for the quarter but that "due to lockdowns and poor logistics, their volume was below target." In particular, June was a difficult month, he continued, "as volumes fell below objectives." For other suppliers, including Dell Technologies (DELL), HP Inc (HPQ), and Lenovo Group (0992. Hong Kong), the figures from Gartner and IDC were essentially the same.

Actually, Apple doesn't disclose any of its product's unit sales to the public. According to the current Street opinion, Apple will announce Mac revenue for the June quarter of $8.7 billion, up 5 percent sequentially from March but down 17 percent from a year ago.

Subscribe Our Newsletter

Why Is The Stock Market Down Today? Or Not

Milena

Why Is The Stock Market Down Today? Or Not : Tesla, NIO, Rivian, AMC, Apple, and Others.

Why is the stock market down today: Tesla is expected to report third-quarter deliveries on Monday, Chinese electric-vehicle makers NIO, XPeng, and Li Auto report sold deliveries for September, and more.

Stocks
Apple News Is Not Positive This Time. Goldman Sachs is Expected to end Their Partnership With Apple in Favor of American Express.

Anna

Apple News Is Not Positive This Time: Goldman Chooses American Express

Recent Apple news says that one of the world’s largest investment banks, Goldman Sachs, is intended to shut down its consumer lending program and is planning to end its partnership with Apple.

Banks and Finance
Get the ultimate solution: B2BinPay Get the ultimate solution: B2BinPay
Sponsored
Oliver

What is a Crypto Payment Gateway?
Modern blockchain technology is about to transform major industries such as healthcare, retail, supply chains, and many more. Most importantly, it is quickly gaining traction in payment methods.

discover
Cup and Handle Pattern – How to Predict Price Breakouts?

Hazem

The Cup and Handle Pattern – How Trade Using This Bullish Indicator?

The Cup and Handle pattern is a common chart option for locating price breakouts in bullish markets. You can use it to predict uptrends following this guide.

Trading
Contact us bg

Contact Us

Contact the Liquidity Provider
for any questions and advertising inquiries

    Please fill out this contact form to get in touch with us

    / 3000

    By clicking “Get in touch” button, you agree to the privacy policy

    Successful!
    Thank you for your request.
    We will contact you shortly.
    Close

    Alexander

    What Is an Interest Coverage Ratio? How to Use This Financial Metric to Evaluate Company Health

    Interest Coverage Ratio Explained

    Hazem

    After-Hours Trading: Can You Trade After Financial Markets Close?

    After-Hours Trading Explained

    Alexander

    How to Scale a Crypto Exchange Business and Stay Competitive

    how to scale crypto exchange business

    Constantine

    Crypto CrypticStreet Review: The Future of DeFi and Secure Crypto Trading

    Crypto CrypticStreet Review: The Future of DeFi and Secure Crypto Trading

    Alexander

    Bitcoin Power Law Explained: How It Shapes BTC’s Long-Term Growth

    Bitcoin Power Law Explained: How It Shapes BTC’s Long-Term Growth

    Hazem

    Megaphone Pattern​: What Is It? How to Use It In Trading

    Megaphone Pattern​: How to Read & Trade with It

    Constantine

    Top 5 Liquidity Bridge Providers in DeFi

    Top 5 Liquidity Bridge Providers in DeFi

    Hazem

    Max Funded IUL Explained: Is It a Legitimate Financial Strategy?

    Understanding Max Funded IUL

    Alexander

    Tax Refund Timeline: When Will You Get Your Tax Return?

    how long does it take for tax refund

    Constantine

    Crypto Liquidity — What is it, and How to Measure It?

    What is Crypto Liquidity and How to Measure It?

    Constantine

    AI in Finance: A Game-Changing Trend Shaping the Industry

    AI in Finance

    Hazem

    5 Ways to Make Money with ChatGPT and Build Your Wealth

    Make Money with ChatGPT

    Constantine

    Top AI Companies to Invest in April 2025

    Top AI Companies to Invest in March 2025

    DeepSeek vs ChatGPT: Which AI Technology is Better For You?

    DeepSeek vs ChatGPT: Feature-by-Feature AI Tool Comparison

    Constantine

    Top Solana Meme Coins in 2025: Best Presales and Where to Buy

    Solana Meme Coins 2025

    Alexander

    How Renewable Energy Stocks Can Supercharge Your Portfolio

    How Renewable Energy Stocks Supercharge Your Portfolio

    SEC Crypto Regulations: What Financial Advisors Need to Know

    SEC Crypto Regulations: Insights for Financial Advisors

    Hazem

    The Cup and Handle Pattern – How Trade Using This Bullish Indicator?

    Cup and Handle Pattern – How to Predict Price Breakouts?

    Hazem

    Year-Over-Year (YoY): What It Means? How It’s Used in Finance?

    Year-Over-Year (YoY): How to Calculate Business Performance?

    Constantine

    What is WAGMI and NGMI? Understanding Crypto Slangs

    WAGMI vs. NGMI

    Alexander

    Litecoin Mining Guide: How to Get Started in 2025?

    Litecoin Mining Guide: How to Get Started in 2025?

    Constantine

    What is Thruster (THRUST): An Advanced AMM for the Blast Ecosystem

    Thruster (THRUST): How Does it Revolutionise DeFi?

    Constantine

    How Does Polymarket Work? Detailed Guide

    How Does Polymarket Work? Comprehensive Guide

    Constantine

    Coinbase vs. Сoinbase Pro: Which Platform is Right for You?

    Coinbase vs. Coinbase Pro
    liquidity-provider-logo
    • News
      • Stock Market Forecast
      • Stocks
      • Banks and Finance
      • Companies
      • Crypto
      • Forex
      • AI
      • Technology
      • DeFi
      • NFT
    • Articles
      • Crypto Payments
      • Trading
      • Crypto Exchange Business
      • Forex Business
      • Fintech
      • Liquidity
      • FinTech Awards
      • Blockchain
      • Investing
      • NFT
      • DeFi
    • More
      • Videos
      • Liquidity Providers List
      • Crypto Payment Providers
      • White Label Brokerage Platforms
      • Broker CRM Platforms
    [email protected]

    © 2024 Liquidity Provider. All Rights Reserved

    Privacy Policy Cookie Policy
    This site is registered on wpml.org as a development site. Switch to a production site key to remove this banner.